Road 1, Winsford Industrial Estate

Winsford, Cheshire.


Tel: 01606 593 911

Fax: 01606 559 535



Reflecmedia was established as a specialist division of Reflec Plc to deliver its patented technology to the media industry.


Using the scientific process of ‘retro-reflectivity’ the company is pioneering the art of chromakey with a range of products that will bring economy of time and money, with increased creativity and quality, to all photographers.

Tom Lee - master photoographer


Tom is a UK based international portrait and fine art photographer recognised for his expertise in digital image capture and has accumulated multiple international awards in his career. Tom now acts as a technical consultant for Reflecmedia in its retro-reflectivity operations.


Tom has a global reputation having sat on several International judging panels and given numerous seminars in the UK and abroad.

Tom is also a published author and has written several books and collaborated with other renowned American authors. Tom also writes extensively for the photographic press at home and abroad including 'Rangefinder', 'Professional ImageMaker', 'Digital Photographer'.

In 2013 Tom exhibited in London with his 'Innocence Turned' project and gave an exclusive interview for 'Nik Radio' which you can find on iTunes Podcasts


Career Milestones

2002 – Fellowship of the SWPP (Society of Wedding and Portrait Photographers) and made Vice President in the same year.

2007 – Awarded for outstanding contribution to the photographic industry 2007 – Awarded Craftsman of the Societies.

2012 - Fellowship of the MIPP (Maltese Institution of Professional Photography)

2013 – Installed as a Master Photographer of the Societies.

2014 – A member of the prestigious Epson Digigraphie Authorised Artist programme.